Halloween

When Halloween came around in 1960 John F. Kennedy, while campaigning for president, came across a unique trick or treat event. This ghoulish party was not about collecting candy but instead raising money for the UN agency fighting child hunger and disease-UNICEF. This is how we make the most of what is already a lot.

World Blood donor day, 2019

This year again, the Red Cross participates in the “Missing Type” movement. The purpose of this campaign? The disappearance of the letters A, O and B, the three letters of blood groups, urban and digital landscapes to raise awareness of blood donation.

Stop Indifference Campaign

I had to assist the IFRC in utilizing digital and social media strategically for the purpose of increasing worldwide engagement and influence online. I developed policies and guidelines that aim to increase and protect the reputation and positioning of the IFRC in online communities and help to grow relationships with recurring visitors on the IFRC’s…